Manchester United v West Bromwich Albion, 1978

December 29, 2018 5 By Paul W

Manchester United v West Bromwich Albion at the end of 1978 is regarded as one of the finest English League games of the decade. The match contained many of the characteristic elements of domestic football of the era: packed terraces, a muddy pitch, all-British line-ups and managers, no shirt sponsorship, players numbered 1-11. An ugly aspect of the seventies was also in evidence with the booing of black players.

West Brom were challenging at the top of the First Division table at the time, eventually finishing third and securing UEFA Cup qualification for a second successive season. Their manager Ron Atkinson took over from Dave Sexton at Old Trafford in the summer of 1981, signing his former player Bryan Robson for a then-British record fee of £1.5 million. Atkinson remained at Manchester United, winning the FA Cup in 1983 and 1985, until November 1986, when he was replaced by Alex Ferguson. Atkinson then had a spell managing Atlético Madrid, before returning to England and enjoying some success with Aston Villa and Sheffield Wednesday.

Manchester United-West Bromwich Albion 1978 match programme (from The SkyStrikers collection)

This West Brom team featured several of their most famous players; alongside Robson was Tony ‘Bomber’ Brown. Coming towards the end of a long career which began in 1963, he was to surpass the club’s Football League scoring record later this season. Brown retired in 1983 as holder of Albion’s all-time league goalscoring (218) and appearance (574) records. Len Cantello’s goal won the Goal of the Season award on ATV’s Star Soccer show for the 1978/79 season.

The game is chiefly remembered however, for the performances of Laurie Cunningham and Cyrille Regis, both in their youthful pomp and prominent among the trail-blazing black footballers of the seventies. They were the second and third black players, respectively, to be capped for England, after Nottingham Forest’s Viv Anderson. Brendan Batson made up the third of West Brom’s triumvirate, labelled ‘the Three Degrees’ by Atkinson, after the popular female vocal group of the time.

West Brom's Laurie Cunningham, Cyrille Regis and Brendan Batson, 1978
West Brom’s Laurie Cunningham, Cyrille Regis and Brendan Batson, 1978

After making his name at Leyton Orient, winger Cunningham established himself as one of English football’s most exciting players during two and a half seasons with West Brom. He secured a lucrative move to Real Madrid in the summer of 1979, where he became the first Englishman to represent the Spanish giants, achieving league and cup success. Persistent injuries hampered his career and restricted him to six England caps; he subsequently drifted through short spells at a number of clubs, though he won an FA Cup winners’ medal in 1988 as part of Wimbledon’s squad. He was playing in Spain for Rayo Vallecano when he died in a car crash in 1989, at the age of 33.

Cyrille Regis was a powerful forward who moved to West Brom from non-league Hayes in 1977, later earning five England caps as he established himself in the top division. After eventually leaving for Coventry in 1984, where he won the FA Cup in 1987, he was reunited with Atkinson at Aston Villa in 1991. His final clubs were Wolves, Wycombe and Chester. Regis died in January 2018, at the age of 59.

Match details for Manchester United – West Bromwich Albion; Old Trafford, Football League Division One, Saturday 30 December 1978:

Manchester United: 1 Gary Bailey, 2 Brian Greenhoff, 3 Stewart Houston, 4 Sammy McIlroy, 5 Gordon McQueen, 6 Martin Buchan, 7 Steve Coppell, 8 Jimmy Greenhoff (sub Tom Sloan), 9 Andy Ritchie, 10 David McCreery, 11 Mickey Thomas. Manager: Dave Sexton. Scorers: B. Greenhoff, McQueen, McIlroy

West Bromwich Albion: 1 Tony Godden, 2 Brendan Batson, 3 Derek Statham, 4 Tony Brown, 5 John Wile, 6 Ally Robertson, 7 Bryan Robson, 8 Ally Brown, 9 Cyrille Regis, 10 Len Cantello, 11 Laurie Cunningham. Manager: Ron Atkinson. Scorers: T. Brown (2), Cantello, Cunningham, Regis

Attendance: 45, 091

Dave Sexton, Manchester United; Ron Atkinson & Bryan Robson, West Bromwich Albion

West Brom briefly topped the First Division table in January 1979. In the same month Atkinson broke the British transfer record by spending £516,000 on David Mills from Middlesbrough, soon topped by Trevor Francis’s £1m move to Nottingham Forest. They were overhauled by champions Liverpool and then pipped to second place by Forest, who beat them 1-0 at The Hawthorns in the last game of the season. A highly successful season also saw West Brom reach the quarter-finals of the UEFA Cup – losing to Red Star Belgrade – and remains their best Football League finish to date. Recognition came with the selection of both Cunningham and Regis alongside full-back Derek Statham in the PFA Team of the Year. 

Manchester United finished 1978/79 in 9th place, missing out on European competition the following season. It was a disappointing end to a difficult decade during which they struggled to replace legendary long-serving manager Matt Busby and his ‘holy trinity’ of Best, Law and Charlton. Relegated in 1973/74, they returned immediately to the top flight but the 1977 FA Cup was their only major honour during the 1970s. Sexton guided United to a second-place finish behind Liverpool in 1979/80 but was unable to build on that, with Atkinson tempted from West Brom to replace him a year later. 

Match programme images courtesy of Miles McClagan (Flickr & twitter @TheSkyStrikers).  

English football in the 1970s is one of the key topics in my book Before the Premier League: A History of the Football League’s Last Decades.

Gary Bailey, 'Save of My Life' (Match Weekly, 1981)